As the Creative Director and 3D Artist for the launch campaign of the Big Brother TV show, I led a dynamic and engaging promotional effort in collaboration with the talented Gravity creative and 3D teams. The campaign featured three distinct elements: eye-catching billboard posters, immersive mixed reality videos, and a captivating DeepScreen technology video displayed at the Azrieli Center in Tel Aviv, simulating depth and creating a striking visual impact.

Each component was meticulously crafted to captivate the audience and elevate the show's visibility, leveraging innovative techniques and compelling visuals to leave a lasting impression. The post-production work was executed flawlessly by the Gravity team, ensuring a seamless and professional final product